Flow scores with rights to Indian Premier League
(CNS): Flow Sports has been named the official broadcast partner of the Indian Premier League (IPL) T20 cricket tournament starting this year, making it the only broadcaster in the Caribbean to provide HD coverage of all IPL action. The deal also gives Flow exclusive digital rights for the league, and that will be available for free to all Flow mobile and broadband customers via the cricketgateway.com platform.
Entering its ninth season, the IPL is the largest and most popular professional T20 cricket tournament in the world, and features West Indies’ superstars including Chris Gayle, Dwayne Bravo, Sunil Narine, Andre Russell, Kieron Pollard, Lendl Simmons, Dwayne Smith, Samuel Badree and Jason Holder. The IPL is also the most popular regular-season cricket tournament in the Caribbean, and often the most-watched event on the annual sporting calendar.
Flow Sports will show all 60 games of the eight-team tournament live, with up to two games broadcast per day.
John Reid, president of Flow, spoke of the IPL. “Our customers consistently tell us that, as the biggest and most exciting T20 tournament in the world, the IPL is their favourite regular season cricket competition – the IPL is to cricket fans what the English Premier League is to football fans,” he said.
“We are therefore thrilled to announce our agreement with the IPL to confirm what is the region’s best cricket and, indeed, sports line-up.”
The IPL deal follows Flow Sports securing broadcasting rights for two other global cricket tournaments – the Pakistan Super League (PSL) T20 and the Asia Cup 2016.
“With IPL rights, we have cemented Flow Sports as the ‘Home of Cricket’ in the region,” said Reid. “Thanks to this deal with the IPL, as well as the partnerships we’ve secured with the New Zealand Home Series, South Africa Home Series, Bangladesh Premier League T20, the Ram Slam T20 and more recently the PSL20 and Asia Cup, our customers can watch their favourite West Indies players in action from leagues all around the world, and never miss a ball.”
The IPL 2016 season runs from 9 April-29 May.
Category: Cricket
